The Exquisite And Talented Work of Producer Kaitlyn MahoneyA Story by starpowerThe Amazing Work of Aussie Producer Kaitlyn MahoneyA lot of people don’t realize that the producer on a film is
the person who receives the Oscar if the movie wins ‘Best Picture.’ Most people
take it for granted that the director would be the one to accept the award, but
best direction already has its own category. When you think about it, the
concept of the producer receiving the Oscar seems to fit perfectly. Who else
has seen through the entire lifespan of the production from initial discovery,
packaging, greenlight, pre-production, production, post-production, marketing
and distribution in order to create the best possible picture for you to see? There’s
(usually) only one person. Kaitlyn Mahoney, the Australian producer who lives and works
in Los Angeles, has produced countless projects including shorts, music videos,
design-driven 2D and 3D animation and much more. She has produced content,
commercials and promos for giant companies such as Google, Facebook, Cliff Bar
and MasterCard, among others. She sees her job as living in the world of communication,
organization and budgets and schedules. When she acts as the producer she
participates in every aspect of an entire production, from beginning to end,
and that is something she simply fell in love with. Her role enables her to
collaborate with other creative minds and to push the envelope of what’s
possible on every production. When asked about how she meets the needs of both
clients and creative directors simultaneously Kaitlyn says “this is a
collaborative industry and everyone’s voice is valid - you may have to answer
directly to a client but it doesn’t need to be at the expensive of supporting
your creatives/director’s vision. Your job is to ease the two together and
produce the best product you can… on budget and on time, of course!” A producer’s resume is often made up of various productions,
and the portfolio of the projects Kaitlyn Mahoney has produced is lengthy and
very satisfying to look at. She currently is a producer at the prestigious Buck
Design, the international design-driven animation studio. Her most
recent project was a trilogy of :15 commercial spots for Orbit White gum. The “Soft
Chew Stories” were made up of quick and charming scenarios featuring adorable
stylized ‘Soft Chew’ gum characters. The commercial was so effective in marrying
Computer Graphics animation, music and punchy-storytelling that it actually
evoked happy emotions from the audience, which most likely increased sales of
the product. The award-winning “Seed Matters” that Kaitlyn worked on is also
considered an animated masterpiece - and its anti-GMO message delivered by a
cute but foul-mouthed 3D character was very well received. Kaitlyn also coordinated
production for many other of Buck’s renowned work including campaigns for McDonald’s
“Fresh Ingredients”, Facebook’s yearly “Friend’s Day” and Hulu’s “Seinfeld”
promos, among numerous others. After seeing these wonderfully made pieces, and knowing what
goes in to making productions of this scale, we certainly understand why the Oscar
is awarded to the producer for ‘Best Picture.’ They certainly do a pretty
outstanding job! © 2017 starpower |
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