A corporate video is a term used to represent all video communication strategies used for external or internal corporate texting. Unlike traditional videos, corporate videos are dedicated to a specific group of people. Thus, these videos are intended towards a specific group of the audience instead of the general public. For example, this video is created to communicate to train new employees and for promoting products. These videos are effective in promoting new service lines or products.
Types of corporate videos
A corporate video is a term that covers numerous video formats that can be used for achieving specific goals. Below we are listing the types of corporate videos that are created by corporate video production company Bristol.
Promotional videos are created to highlight a special corporate event or initiative in the form of a new service or product. For example, if a retail estate decides to launch a new dining hub, the corporation can use the promotional videos to create awareness about their products. To promote this type of launch event, the corporation can create content on their respective website. Consequently, this video will play a major role in their marketing campaign.
Right from providing safety and health training, honing employees' skills, onboarding new employees, and training videos are very helpful. As in-person training is very expensive, training videos are becoming widely popular as they can reduce training employees' costs. The major benefit of this video is that while they are filmed only once, they can be displayed to the audience several times.
- Internal communication videos
The internal corporate communication videos are used to display and relay vital information to the organization's staff. It can include information like the latest financial outcomes or facts regarding internal changes that the company will deploy sooner or later. Besides, such videos are highly effective for maintaining the flow of internal communications. It is the best way to deliver information entertainingly and succinctly.
Conference videos are often made to communicate information to the attendees registered to attend corporate events. Videos created for delivering the meaningful contents of conferences can be played while important presentations. For example, they can be exhibited around trade booths and other places surrounding the conference venue.
An animation company is renowned for creating animated videos and media. Generally, the animation is how still characters are manipulated to look like moving figures or images. The animation company Bristol is renowned for creating the following type of animation videos:
Computer animation is a process that uses digital means and a computer to create animated videos. The most popular techniques of computer animation are 2D animation and 3D animation. The figures in 2D animation are edited and created through the computer with 2D bitmap graphics and 2D vector graphics. On the other hand, the 3D animation videos are modeled digitally while being manipulated by a professional animator. The 3D model creator commences by crafting out a 3D polygon mesh that the animator manipulates. To know more about the animation services provided by the best Animation Company Bristol, feel free to contact the company.