Is Right, right? Or wrong?

(Completed October 2, 2017)

Is there truly a right or wrong way of doing something?

Times change and things evolve with it. Especially when it comes to a subject such as business and marketing.

Something that is considered the right way currently can be seen as incorrect in the past.

Just because something failed right now does not mean it's a failure completely. An idea can be ahead of its time. (People not understanding it/too complex or don't have the technology/resources to make it a reality).

On the flip side, something can be behind its time and the market is too saturated or it's not distinguished enough compared to other offering.