William Waltrip : Writing

Psychology of Cold Calling

Psychology of Cold Calling

A Chapter by William Waltrip


Great news! Despite all the articles or any other hype suggesting cold calling is dead...IT ISN'T! I believe very strongly that it never will be. Anyo..
Cold Calling Rules! In Every Sense of the Word.

Cold Calling Rules! In Every Sense of the Word.

A Book by William Waltrip


Business Development Book specific to cold calling, introduction marketing, the psychology of outbound marketing in sales and more.
The True Potential Value of Sales Professionalism

The True Potential Value of Sales Professionalism

A Story by William Waltrip


Written only minutes after I learned of Myrtie Rice's passing a couple of weeks ago, I wrote this piece in order to share some information of value to..